主编/作者:Taschen,D&AD Awards
出版时间:2011年11月
出版社:Taschen
语言:英文
开本:16开
装帧:精装
印刷:彩色印刷
页数:592页
ISBN:9783836528849
以“黄铅笔”为人所熟知的D&AD奖是设计与广告业享有国际声誉的创意奖。D&AD大奖设有30个不同的类别,几乎包括了从文案、艺术指导到建筑、平面设计、音乐录影和摄影等创意传达的各个方面。
每年,D&AD 都会在伦敦举行约有1800名嘉宾参加的盛大颁奖典礼,颁发“黄铅笔”(之前称为银奖)与“黑铅笔”(之前称为金奖)。而所有的获奖者以及其它代表该年度D&AD全球设计奖参赛作品中的最佳创作都会入选《D&AD年鉴》和Showreel。
Here comes the 2011 edition of the exclusive and highly-coveted annual from D&AD featuring the year’s best creative work. The D&AD awards panel judges over 20,000 works from design studios, advertising agencies, branding consultancies, film production and photographic agencies, digital media pioneers, and other creative firms from all over the globe. Winners receive the legendary D&AD Yellow Pencil Award—or in the case of exceptional and outstanding work, the rare Black Pencil Award. This review of the winners serves as a one-stop-shop for everything that's hot in the field. Anyone interested in creativity, communication, design, or advertising cannot possibly be without the D&AD Annual!
Featuring the latest D&AD award-winning work in the fields of:
Ambient, Art Direction, Book Design, Branding, Broadcast Innovations, Digital Installations, Direct, Environmental Design, Graphic Design, Illustration, Magazine & Newspaper Design, Mobile Marketing, Music Videos, Online Advertising, Packaging Design, Photography, Poster Advertising, Press Advertising, Product Design, Radio, TV & Cinema Advertising, TV & Cinema Crafts, Viral, Websites, Writing for Advertising, and Writing for Design.Biography
About the author:
The annual D&AD Awards – the industry’s biggest and best – reward outstanding creativity, originality, technical excellence and innovation in design and advertising. D&AD is a nonprofit educational charity that was launched in 1962 by a group of London-based designers and art directors, with iconic and legendary professionals on both its judging panels and winners lists. By celebrating creative communication and rewarding its practitioners, D&AD raises standards across the industry















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